Comms people

When did I officially become "the comms person" in the room?

Was it over 15 years ago(!), when I started asking questions about how we would share our research with the world? Was it when I realized I could be the one to take on that responsibility? Or was it when I started thinking about audience engagement not as an afterthought, but as a key part of our strategy?

I'm not sure exactly when it happened. But at some point, the comms person in the room was who I wanted to be.

Comms people wear our titles proudly. We have a superpower: we see the big picture and we're always thinking about how to message, how to break through, how to make a difference with the work. We connect mission to audience, complexity to clarity, story to action.

But we don't hold the title too tightly. We welcome others into the circle.

Too often I hear people say, "Oh, I'm not a comms person," and then they share a brilliant observation or idea. If you think about how to change the world by getting people to know about a thing, to care about it, to act on it? You're a comms person.

Welcome to the not-so-secret club.

Today, I'm honoring my community of comms people (and people who realize the importance of comms people). The ones who taught me, challenged me, collaborated with me, and reminded me why this work matters. You know who you are!

Pic of some of the best in the biz comms friends from a recent gathering ❤️

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